Introducing: The Glossary. A series by the YSE Edit, featuring our muses in their most authentic moments.

Introducing: The Glossary. A series by the YSE Edit, featuring our muses in their most authentic moments.

In terms of non-invasive treatments for event prep, the buccal face massage seems to be the hottest ticket – if you’re looking for smooth, snatched, and sculpted features, that is.

Two kids, two newsletters, freelance creative projects, one-off styling sessions – throw that in a pot with some LA traffic, and Laurel's already running late.

Writer, editor, tastemaker, dog mother... not listed in order of importance.

We seeded out our newest product to put an emphasis behind the term "dermatologist tested" – and we must say… we totally received the gold star.

As an artist, business owner, and mom, Blair is the definition of an overachiever.

She’s not just living the dream — she’s designing it.

We could spot that glow from a mile away.

Modeling was never what Holly envisioned for her future – she was too busy kicking dirt around on her family's ranch in Texas.

At YSE, we aim to support women beyond the surface of their skin. And, as a majority female team, we are constantly seeking out new ways to give back and lend a hand to those who need it. So, when we heard Taneil’s story, it was an easy yes to getting involved.

It seems as though the term tastemaker was invented so the universe could define Carly Cushnie in one word.